Atlantic Avenue

Gevril Atlantic Avenue Collection

Inspired by the iconic Brooklyn thoroughfare that stretches from the heart of the city to the Atlantic Ocean, the Atlantic Avenue Collection reflects the meeting point of urban energy and maritime heritage. For generations, Atlantic Avenue has connected commerce, culture, and the sea—a natural intersection of movement, resilience, and purpose.

The Atlantic Avenue timepiece is defined by a strong architectural presence, where robust construction meets refined finishing. Its confident proportions and precise detailing evoke the strength of a professional diver, while maintaining the understated elegance expected of a Swiss-made watch.

At the core of the collection is the Swiss Automatic SA100 movement, a self-winding mechanical caliber that reflects the tradition and precision of fine watchmaking. Visible through the exhibition case back, the movement reveals decorated finishing and a custom Gevril rotor—offering a clear expression of mechanical craftsmanship and enduring quality.

Engineered for performance, the Atlantic Avenue is built to withstand demanding conditions, featuring 200 meters of water resistance, anti-reflective sapphire crystal, and durable construction designed for both everyday wear and open water.

Bold, masculine, and grounded in Swiss mechanical excellence, the Atlantic Avenue Collection stands as a tribute to exploration, resilience, and timeless design.

The Street That Meets the Sea