Collection: Flat Iron

Drawing inspiration from one of New York City’s most revered architectural marvels, the Gevril Flatiron Collection pays homage to the elegance and strength of the iconic Flatiron Building. Known for its bold design and lasting influence, the Flatiron Building’s unique structure stands as a testament to early skyscraper engineering, with its vertically divided façade that echoes the form of classical columns. The Gevril Flatiron Collection mirrors this architectural wonder with its own set of vertical columns adorning the watch case, lending the timepiece an unmistakable sense of structure, style, and stability.

Encased in a robust 42mm 316L stainless steel body, the Flatiron watch combines polished luxury with formidable strength. The three-part design of its case resembles the Flatiron’s segmented facade, constructed to endure the ever-evolving cityscape and the challenges of modern life. Like the Flatiron Building’s powerful steel frame, designed to withstand four times the maximum wind force of the area, the Flatiron watch is fortified with an anti-reflective sapphire crystal, protecting the dial and ensuring clarity under all conditions.

At the heart of the Gevril Flatiron Collection lies the reliable Swiss-made ETA 2824 automatic movement, celebrated for its precision and endurance, qualities that make it one of the most trusted movements in Swiss watchmaking. The open-view date wheel at 3 o’clock offers a modern twist, while the exhibition case back allows a glimpse into the intricate workings of this masterful timepiece. Every detail, from the dial to the luxurious Handmade Italian leather strap, has been meticulously crafted to exude timeless elegance, much like the historic building that inspired it.

The Flatiron watch’s aesthetic is completed with a push/pull crown and a tang buckle, evoking the distinctive charm of New York’s mid-century design. As a symbol of New York’s architectural legacy and Gevril’s commitment to excellence, the Flatiron Collection stands as both a functional timepiece and a piece of wearable art, embodying the city’s spirit of innovation, durability, and timeless sophistication.